STRAW BEAR ENTERTAINMENT GROUP SUCCESSFULLY LISTED ON HKEX
Latest Update:
15 th January, 2021

Straw Bear Entertainment Group (" The Company ", stock code: 2125.HK), a major drama producer and distributor in China, was officially listed on the main board of the Stock Exchange of Hong Kong Limited (" SEHK ") on the morning of January 15.  As the financial public relations consultant team of the company, Porda Havas participated in the maintenance of domestic and foreign media relations during the company's listing process, responsible for the design and production of listing publicity materials, press conference, investor promotion, listing celebration and other public relations and road show services, helping the company to be listed in Hong Kong successfully.  

Straw Bear Entertainment Group has been consistently favored by investors since its ipo. The Hong Kong offering was oversubscribed by 403.5 times.  The international placement was 13.4 times oversubscribed and brought in internationally renowned institutional investors,  Three cornerstone investors include Snow Lake Capital (Hong Kong) Limited, Origin Flair Limited (the investment entity ultimately controlled by IDG Capital partners) and Vipshop International Holdings Limited.  

Mr. Xiaofeng Liu, founder, Chairman of the Board, Executive Director and CHIEF Executive Officer of Straw Bear Entertainment Group, said, "We are very grateful to investors from all walks of life for their strong support and interest in Straw Bear Entertainment Group.  Listing the company on the main board of the Stock Exchange is part of our long-term development strategy, which not only enables the company to further access to the international capital market, but also brings better prospects for the company's future development.  We have strong distribution capabilities based on our leading market position and long-standing relationships with major distribution channels, especially with the five major TV stations and three major online video platforms.  At the same time, we have a large and diverse IP to produce a wide and diverse series, catering to the different needs of the audience.  "Looking ahead, we will continue to deepen our platform-based business model and explore the potential opportunities of online video platforms, explore business innovations, and strengthen our position as a leading drama producer and distributor in China to maximize the return on investment for our shareholders and investors."  

China Merchants Securities (Hong Kong) Limited and CITIC Construction Investment (international) Financing Limited are the co-sponsors and co-representatives;  China Merchants Securities (Hong Kong) Limited, CITIC Construction Investment (international) Capital Limited and China Hing Securities (Hong Kong) Limited are the joint global coordinators;  China merchants securities (Hong Kong) co., LTD., citic construction co., LTD. (international) financing, huaxing securities (Hong Kong) co., LTD., co., LTD., international financing haitong international securities co., LTD., international securities co., LTD, huatai financial holdings (Hong Kong) co., LTD., ZhaoYin international co., LTD., and rich way of financing securities international (Hong Kong) co., LTD. Is a joint account books tube  Manage people;  China merchants securities (Hong Kong) co., LTD., citic construction financing (international) co., LTD., huaxing securities (Hong Kong) co., LTD., international securities co., LTD., haitong international securities co., LTD., international securities co., LTD, huatai financial holdings (Hong Kong) co., LTD., ZhaoYin international co., LTD., rich way of financing securities international (Hong Kong) co., LTD., US  Tiger Securities, Inc. (for the international offering only) and China Galaxy International Securities (Hong Kong) Limited are the co-lead managers.  

About Straw Bear Entertainment Group  

Straw Bear Entertainment Group (stock code: 2125) is a major drama producer and distributor in China, covering the investment, development, production and distribution of TV series and online series.  The three business divisions of the company include: broadcasting rights of self-made dramas;  Buying out the broadcast rights;  And customized drama production services.  

As of December 31, 2019, the company is one of the 73 holders of "TV Drama Production License (TYPE A)" in China and the only holder in Jiangsu Province.  According to the Frost Sullivan Report, in 2019, the company was the only drama producer and distributor to release new series on all five major TV stations (jiangsu TV, Zhejiang TV, Dragon TV, Hunan TV and Beijing TV) and three major online video platforms (iQiyi, Tencent Video and Youku).  In terms of the number of TV dramas premiered in 2019, the company ranked fourth among all TV series producers and distributors in China;  In 2019, the company ranked sixth among all Chinese drama producers and distributors in terms of revenue and number of first-run and replayed episodes.  As of December 21, 2020, the company has retained a total of 31 IPS, including 6 original scripts based on preliminary ideas and 25 adapted scripts based on licensed IP, in addition to the shows already aired and to be aired.  

 

Latest Update:
15 th January, 2021